Digital Marketing Specialist

A growing consumer goods company based in Bellville, Western Cape is adding a Digital Marketing Specialist to its team.

Collaboration, fairness, and pride in the work define the day-to-day culture. Good work does not go unnoticed, and progression follows performance. You will join a close-knit team that values reliability and mutual respect. Apply today and let us know why this role is right for you.

A strong customer-service focus and energy on the shop floor are essential.

• Plan and execute events including product launches, trade shows, conferences, and experiential marketing activations.
• Create high-quality content for various marketing channels including blog posts, social media updates, newsletters, press releases, and video scripts.
• Conduct market research and competitor analysis to identify trends, opportunities, and threats informing marketing strategy.
• Develop and implement comprehensive marketing strategies and campaigns aligned with business objectives and target audience insights.
• Manage the company's digital marketing channels including websites, social media platforms, email marketing, and paid digital advertising.
• Build and maintain relationships with media, influencers, and industry partners to increase brand exposure and credibility.

• For management roles, experience leading a team and managing external agencies, freelancers, and marketing budgets.
• A degree or diploma in marketing, communications, public relations, or a related field from a recognised tertiary institution.
• Creativity and a passion for storytelling with ability to generate fresh ideas and innovative approaches to marketing challenges.
• Strong project management skills with ability to manage multiple campaigns and deadlines simultaneously under pressure.
• A minimum of two to four years of marketing experience, either agency-side or client-side, with a proven track record of campaign success.
• Strong digital marketing skills including SEO, Google Ads, social media advertising, email marketing, and content management systems.
• Proficiency in marketing and analytics tools such as Google Analytics, Meta Business Suite, Mailchimp, and Canva or Adobe Creative Suite.