SEO Specialist

A solid retail business in Benoni, Gauteng is offering a stable role for a committed SEO Specialist.

You will be encouraged to broaden your expertise and take on new challenges. Day to day, you will collaborate with colleagues who take real pride in their work. Open communication and a solutions-focused attitude are highly valued. Send your CV through today and take the first step towards this opportunity.

• Monitor, analyse, and report on marketing campaign performance using tools like Google Analytics, providing actionable optimisation recommendations.
• Manage the marketing budget effectively, tracking expenditure and ensuring return on marketing investment is measured and maximised.
• Conduct market research and competitor analysis to identify trends, opportunities, and threats informing marketing strategy.
• Collaborate with sales, product development, and internal teams to ensure alignment between marketing activities and business objectives.
• Manage brand identity and ensure consistency of messaging, visual presentation, and tone of voice across all communication materials.

• Strong project management skills with ability to manage multiple campaigns and deadlines simultaneously under pressure.
• A minimum of two to four years of marketing experience, either agency-side or client-side, with a proven track record of campaign success.
• Creativity and a passion for storytelling with ability to generate fresh ideas and innovative approaches to marketing challenges.
• For management roles, experience leading a team and managing external agencies, freelancers, and marketing budgets.
• Proficiency in marketing and analytics tools such as Google Analytics, Meta Business Suite, Mailchimp, and Canva or Adobe Creative Suite.
• Excellent copywriting and communication skills with the ability to create persuasive and engaging content for diverse audiences.