PR Officer

We are looking for an experienced PR Officer to join our team in Welkom, Free State. The role would suit someone who is organised, methodical, and reliable under pressure.

You will report to an approachable manager who values feedback and initiative. Honesty, reliability, and common sense go a long way in this team. We would love to see your CV if this role speaks to you.

• Manage the company's digital marketing channels including websites, social media platforms, email marketing, and paid digital advertising.
• Plan and execute events including product launches, trade shows, conferences, and experiential marketing activations.
• Collaborate with sales, product development, and internal teams to ensure alignment between marketing activities and business objectives.
• Create high-quality content for various marketing channels including blog posts, social media updates, newsletters, press releases, and video scripts.
• Build and maintain relationships with media, influencers, and industry partners to increase brand exposure and credibility.

• Excellent copywriting and communication skills with the ability to create persuasive and engaging content for diverse audiences.
• Creativity and a passion for storytelling with ability to generate fresh ideas and innovative approaches to marketing challenges.
• Proficiency in marketing and analytics tools such as Google Analytics, Meta Business Suite, Mailchimp, and Canva or Adobe Creative Suite.
• A degree or diploma in marketing, communications, public relations, or a related field from a recognised tertiary institution.
• Analytical mindset with experience in interpreting marketing data, identifying trends, and making data-driven recommendations.